Trademark Basics – Strategies for Trademark Clearance and Filing

Matt Bartus —  March 13, 2012 — Leave a comment

I recently found the attached trademark guide in the Cooley trademark vaults.  It answers the questions (i) What is a trademark, (ii) Choosing a strong trademark, (iii) Availability and name searches, (iv) Filing and prosecuting US and foreign trademark applications, and (v) brand policing and enforcement.

I hope people find this helpful.  You can download the guide here: Trademark Basics

Hat tip to my trademark partner Anne Peck for providing.